Neo India
A comment on both manufacturing of consent and the homogenization of cultures, Neo India draws you in with its brightly coloured neon lights. Originally an exploration of the cyberpunk genre set in Bangalore, India, the artwork grew to develop added meaning as I fleshed out its detail.
The Bangalore region lends itself wonderfully to the artistic genre because of India’s bazaars and its traditional embrace of color. India is also a technologically forward society although global media representation often chooses to ignore that.
The comment on homogenization of culture and the manufacturing of consent come from the same elements; the holographic elements. Both represent massive companies that are currently under scrutiny for their aggressive and invasive business practices. They are often called out as performing digital colonialism. This is a message I chose to set in India, as they’ve successfully pushed back one colonial power in the past and remain an example for us all in the future.
The holograms show the insidious nature of the expansion strategies of these businesses. They are not physically there, however they are omnipresent. One cannot escape dealing with them. The meta “Like” button suggests a kind of coerced appreciation of the product. Seeing the suggestion that you like something every day, you may finally begin to believe it.
The coexistence of the local culture and rites, with the mega corporations’ marketing strategies suggests the importance of preserving local, individual, organic culture amidst the concept of a global-culture.
Overview
- Fine Art Print
- 11 X 17 in.
- Watercolor paper for premium feel
- Locally made in Canada
- Standard size for easy framing
- Eco-Certified
Description
Near-future Bangalore; where tradition and technology coexist in vivid, electric tension. This cyberpunk-inspired painting reimagines an Indian bazaar glowing with neon light, its streets alive with the pulse of a dense population. Amid holographic signs and dense atmosphere, you’ll find the warmth of saris in motion, the soft glow of Indian oil lamps, and reverent nods to beloved deities. These symbols anchor the future in the richness of its past.
Rendered with intricate detail and a vibrant futuristic palette, this piece captures both the beauty and complexity of a world where heritage and innovation intertwine.
For collectors seeking bold storytelling and atmospheric visual worlds.
Product Details
The prints are produced in Toronto, using Mohawk Via Felt cardstock, which offers a robust, watercolor paper-like texture. This eco-friendly paper contains 30% post-consumer waste fiber and is manufactured using wind-powered electricity. Additionally, it is FSC Certified, Green Seal Certified, lignin-free, processed chlorine-free, and archival quality, ensuring that the colors of the artwork remain vibrant for years to come.
Frame not included.
FAQ
- Does this fit standard frame sizing?
Yes.
This 11 x 17 piece fits comfortably into most ready-made frames. You may wish to use a mat board which are often included with the frame, and trim it to suit your artwork. Retailers such as IKEA, DeSerres, Michaels, and Amazon offer excellent frame options that complement this piece beautifully. - Did you draw this?
Yes.
I’m Olivia Hamza, the artist behind all works signed Notwhatnot. I create these hyper-real paintings in Photoshop. Each piece is hand painted and typically takes about four months to complete. - Do you ship internationally?
Yes.
Please note that some international orders may be subject to customs fees upon arrival in your country. Kindly keep this in mind when placing your order. - I am having a hard time deciding which artwork I want. Can you help me?
Selecting art can feel overwhelming, especially when you want it to harmonize with your existing décor. A helpful approach is to match the artwork’s colors to the tones already present in your space, or to choose a piece that offers a striking complementary contrast. You may also consider the format and orientation of the artwork; for example, if you plan to hang two pieces together, they often look most cohesive when both are horizontal or both are vertical. - What if I don’t like it?
I offer a 30-day money-back guarantee for your peace of mind. You’re also welcome to exchange your piece at any time for another artwork of equal value, or to upgrade to a higher-priced piece by simply paying the difference.
The Fall
Neon-lit, cyberpunk vision of a future Bangalore market.
